Blog

Explore our blog for insights on user generated content, brand storytelling, customer engagement, and more!

  • March 18, 2025

    Remember the last wedding you attended where everyone promised to "send you the photos later"? Three months later, you're still waiting for most of them. We've all been there! According…
  • March 11, 2025

    Introduction: The Strategic Value of Narrative In the competitive landscape of economic development, communities that effectively tell their stories gain a significant advantage. More than just marketing, strategic storytelling directly…
  • March 10, 2025

    Have you ever walked through a town and felt an immediate connection to the place without knowing why? That's the invisible thread of community storytelling at work. Research shows that…
  • February 28, 2025

    An open letter to Municipalities, Heritage Groups, Historical Societies, Community and Museum Leaders, and Volunteers Let's face it, in a world overflowing with information, the search for truth feels like…
  • February 27, 2025

    Social media has hit a wall. What began as revolutionary platforms for connection have become problematic spaces that leave many users frustrated and searching for better options. Let's explore why…
  • February 21, 2025

    Why Your Origin Story Could Be Your Most Powerful Marketing Asset Every successful community, business, or organization has a story worth telling, but few harness the true power of their…
  • February 20, 2025

    In 2024, memoryKPR Technologies, in collaboration with Innovation Saskatchewan and the Saskatchewan Urban Municipalities Association (SUMA), launched a pilot project to explore how digital storytelling can drive economic growth and…
  • February 14, 2025

    Authentic stories shape perceptions, inspire action, and drive growth. While traditional marketing materials gather dust, real experiences shared by visitors, residents, and business owners create lasting impressions that naturally attract…
  • February 14, 2025

    Local governments face unique challenges in connecting with their communities while maintaining strict security and accessibility standards. As municipalities embrace local government digital transformation, new opportunities for engagement have emerged…